NEA Research Part 2- Genre Research- Genre Research

Task 1:

In this post I am going to summarise and condense research into the genre of my chosen brief. The main reason for doing this is to extensiate and analyse codes and conventions of a range of media texts in order to help me produce an effective media product of my own.

Task 2:

TASK 3: CONCLUSION
From my research, it is clear that music videos vary such as some being very natural and more natural scenes where as some consists of a lot of acting. The research helped me with my idea as it enabled me to gather a variety of ideas that i can include in my own music video. For example using a very natural dance clip like Ed Sheeran, as well as overlaying clips which consist of more acting such as Ariana and Little Mix. My idea has developed after conducting the research as it has enabled me to develop my ideas further and gain an understanding of what I need to include in my music video in order to make it successful.

NEA - Preparatory tasks - Research Guidance

NEA Research Part 1- History of....

NEA - Preparatory tasks - Research Guidance

Learning Objectives:

• K: What the minimum requirements for the preparatory tasks.
• U: The relevance of each of these tasks.
• BAT: Undertake preparatory work as prescribed below.
• CO: Use media terminology throughout verbal and written communication.

TASK 1:

Music video brief:

• The first music video ever created was on August 1, 1981. This music video was "video killed the radio star" by The Buggles.
• The three most viewed pop music videos of all time on Youtube are:

-Despacito by Luis Fonsi featuring Daddy Yankee and Justin Bieber

-Shape of you by Ed Sheeran

-See you again by Wiz Khalifa featuring Charlie Puth

• MTV is Music Television which is an American pay television channel owned by Viacom Media Networks. It was founded 1 August 1981.
• VH1 is Video Hits One which is an American pay television  network owned by Viacom. It was founded in 1985
• Vevo is an abbreviation video evolution which is an American multinational video hosting service, founded on December 8 2009.

10 most influential music videos:

1)Thriller by Michael Jackson- December 2, 1983

2)Closer by Nine Inch Nails- May 30, 1994

3)Karma Police by Radiohead- August 25, 1997

4)Runaway by Kanye West- October 23, 2010.

5)Big time sensuality by Bjork- October 26, 1993

6)Hardest button to button by White Stripes- December 9, 2003

7)Smells like teen spirit by Nirvana- September 10, 1991

8)The rain by Missy Elliott- May 20, 1997

9)Sledgehammer by Peter Gabriel- April 25, 1986

10)Here it goes again by ok go- September 25, 2006.

NEA BRIEFS

07/03/19- Coursework Briefs

LEARNING OBJECTIVES

• K: The requirements for each of the briefs set by OCR.
• U: How to approach the chosen brief, including writing the statement of intent.
• BAT: Choose a brief and start planning what to write in the statement of intent.
• CO: Use media terminology (all areas of the theoretical framework) in your written and verbal communication.

Requirements:

• Statement of Intent

(approx. 500 words)1

• Music Video:

One, three minute music video.

• Distribution channel:

Content must be suitable for

broadcast on streaming sites

such as YouTube and age

appropriate for young adults

from the age of 16.

• Number of web pages: One

homepage and one linked

page.

• Cross-media production

target audience: a fun-loving

16–25 year old mass market

demographic.

Task 3:
I decided to select a music video after reading through all the briefs. This is because my skills will be better reflected through a music video than the others. Previously in lessons, we have done tasks which has allowed me to develop my skills further which I will be able to portray in my music video. Furthermore, after reading through the briefs, I discovered that the music video was best suited for me. Skills that will help me with creating my music video are; editing and recording skills, which are a main skill needed for creating my music video. Also, i have a variety of camera skills to do with different shots and camera movements which will help to develop my music video further.






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